Independently managed the entire migration and design of Kitchens.com to a new CMS site, Joomla.

Acted as cross browser QA administrator for brand sites.

Developed SEO standards and guidelines for brand sites.

Devised and implemented robust E-mail marketing strategies for Kitchens.com.

Collected and reported Google analytics data for internal review as well as for national advertising partners.

Solely designed a new business venture site, Yazzle.com (currently offline), in 2013.

Acted as lead content strategist for project development related to our brand sites.

Planned, scheduled, and implemented all design and multimedia projects for Kitchens.com.

Managed social media accounts for Kitchens.com, including Facebook, Pinterest, and Twitter.

Directed design team for production of all sales support collateral to assist the national sales director.

Worked directly with the national sales director to reach potential advertising partners with custom proposals resulting in online advertising revenues increasing year after year.

Consulted directly with leading advertising agencies to create effective digital marketing and advertorial campaigns for clients in the kitchen and housewares arena, including Whirlpool, GE, Electrolux, Kraftmaid, and Wilsonart.

Assisted editorial team in the creation of special advertorial solutions for national advertising partners including sweepstakes, contests, and engaging multimedia editorial features.

Documented internal brand standards guide and best practices to ensure cohesiveness across our brand sites.

Responsible for interviewing, hiring, and reviewing performance for design team members.

Managed the creation of all UI designs, lead design team to implement all UI deliverables and UX specifications.

Lead internal design and editorial teams in the creation of two sister sites: iBaths.com (currently offline) and Cabinets.com (currently offline).

Defined, developed, and oversaw the strategic, creative re-branding of Kitchens.com as an online publisher of information and inspiration for homeowners seeking kitchen remodeling and design information, which led to an increase in site traffic, reaching over 54 million page views annually.